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ET BrandEquity News

  • Explainer on Affiliate Marketing: The MarTech Glossary

    Imagine tapping into a world where you earn money by promoting products you love—welcome to affiliate marketing! This performance-driven approach, which started with PC Flowers and Gifts in 1989, found its stride with Amazon's Associates Program in 1996. It transformed ordinary website owners into brand ambassadors, allowing them to earn commissions just by sharing links.

    explainer on affiliate marketing the martech glossary
    explainer on affiliate marketing the martech glossary

    Explainer on Affiliate Marketing: The MarTech Glossary

    Imagine tapping into a world where you earn money by promoting products you love—welcome to affiliate marketing! This performance-driven approach, which started with PC Flowers and Gifts in 1989, found its stride with Amazon's Associates Program in 1996. It transformed ordinary website owners into brand ambassadors, allowing them to earn commissions just by sharing links.

ETCFO News

ETHRWorld News

  • US job openings, hiring decrease in June

    Job openings, a measure of labor demand, dropped 275,000 to 7.437 million by the last day of June, the Labor Department's Bureau of Labor Statistics said in its Job Openings and Labor Turnover Survey, or JOLTS report, on Tuesday. Economists polled by Reuters had forecast 7.50 million unfilled jobs.

    us job openings hiring decrease in june
    us job openings hiring decrease in june

    US job openings, hiring decrease in June

    Job openings, a measure of labor demand, dropped 275,000 to 7.437 million by the last day of June, the Labor Department's Bureau of Labor Statistics said in its Job Openings and Labor Turnover Survey, or JOLTS report, on Tuesday. Economists polled by Reuters had forecast 7.50 million unfilled jobs.

ET CIO News

  • Rapid GCC growth reshapes India's outsourcing industry

    MNCs, which are setting up these GCCs or expanding existing facilities, are also the top spenders of tech for the $280-billion listed Indian pureplay. The increasing insourcing of core tech tasks – especially the top end, high-value work - may be leading to one of reasons for the current rot in the outsourcing industry, marked by a protracted slowdown and now mass-layoffs.

    rapid gcc growth reshapes india s outsourcing industry
    rapid gcc growth reshapes india s outsourcing industry

    Rapid GCC growth reshapes India's outsourcing industry

    MNCs, which are setting up these GCCs or expanding existing facilities, are also the top spenders of tech for the $280-billion listed Indian pureplay. The increasing insourcing of core tech tasks – especially the top end, high-value work - may be leading to one of reasons for the current rot in the outsourcing industry, marked by a protracted slowdown and now mass-layoffs.