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Culture, Leadership and Change
Unlock the power of your people so you can drive transformation—at scale
Transformation today moves fast—but lasting change still depends on people.
At PwC, we help you align culture, build confident leaders and manage change in ways that are human, practical and built to last. That means moving forward with clarity, building trust across your organisation, and delivering results that stick.
When culture supports your purpose, leadership is aligned, and change feels meaningful – and your people don’t just adapt. They drive your transformation forward.
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Culture, Leadership and Change
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Culture is how strategy comes to life —through the choices your people make, the behaviours they model and the way they respond to change. It shows up in everyday actions that shape progress across an organisation.
Culture isn't intangible—and it isn't out of reach. We make it visible and measurable, using tools like Culture Thumbprint and diagnostics from the Katzenbach Centre. So you can see what's working, what's getting in the way—and take action where it matters most.
We help uncover the cultural traits that move your business forward—and the ones that hold it back. That starts with identifying the critical few behaviours that have the greatest power to unlock performance at scale. Together we embed culture through leadership, storytelling, rituals and systems that reinforce change.
So you can shape an environment where people connect to purpose. Build trust, engagement and agility. And turn culture from a risk into a differentiator—one that drives performance, attracts talent and brings your strategy to life.
This is what real culture change looks like: it's measurable, scalable and built to last.
Learn more about PwC’s Katzenbach Centre here
Leadership today demand more than direction—it requires trust, adaptability and purpose. The real challenge isn't just complexity; it's leading in ways that people can believe in and act on.
We help organisations grow at every level. Through our Leaders Solving for Tomorrow approach, we focus on growing confidence and adaptability—and strengthening alignment and communication across the business. We embed inclusive habits that help people speak up, share ideas and feel heard. We work with leaders to lead on purpose, guide their teams through uncertainty and ignite new thinking.
Whether you're shaping a new executive team or building a future-ready talent pipeline, we equip your leaders with the skills, behaviours, and mindset needed to lead through transformation—so you can drive performance, accelerate cultural change, and move your strategy forward with confidence.
Change is accelerating. New technologies, new expectation, new ways of working. But while transformation speeds up—people's capacity to absorb it isn't—making it more critical than ever to lead with resilience.
That’s why many change efforts struggle to gain traction—or fail to deliver lasting results.
In fact, only 12% of major change programmes produce long-term impact. Employees today are experiencing five times more change than they did just seven years ago - and willingness to support has dropped from 72% to 42%, according to Harvard Business Review.
The result? Fatigue, resistance and missed opportunities.
But there’s good news. People want to grow. In our research, 74% of workers said they’re willing to build new skills when given the opportunity and the right support. What they need is change that feels purposeful, personal—and human.
That’s where NextGen Change comes in. It’s our modern, people-first approach to transformation—grounded in behavioural science, powered by data and brought to life through experience and empathy.
We help you engage people in ways that make change meaningful, so you can build stronger alignment, increase adoption, and accelerate business results. Change is accelerating. New technologies, new expectation, new ways of working. But while transformation speeds up—people's capacity to absorb it isn't—making it more critical than ever to lead with resilience.
Learn more about our NextGen Change approach here
Workers are ready for change. Are leaders ready to engage them?
Change is everywhere. And employees are feeling it. Our Global Workforce Hopes and Fears Survey finds that more than half of workers feel there’s too much change happening at once, and 44% don’t understand why things need to change at all. At the same time, workers report increased workloads, uncertainty about job security and pervasive financial struggles.
Read our survey of more than 56,000 workers in 50 countries and regions and understand the six actions to build a future-fit workforce in an age of transformation.
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